American Directions Research Group (ADRG) today announced that its board of directors has appointed 23-year research industry leader Kevin M. Kelly as its new Chief Executive Officer, effective immediately. Mr. Kelly will also join the American Directions board of directors upon assuming the role.
Mr. Kelly is a highly respected CEO and industry veteran with more than two decades of survey insights, technology and leadership experience.
“Kevin is a proven leader with a distinguished track record of technological innovation, talent development, and wide experience in the survey research insights business. He will continue the evolution of our services to clients with a focus on operational execution,” said Walter Clinton, Chairman of American Directions. “One of Kevin's key strengths is the ability to integrate his technological expertise into the product/service development process to expand offerings needed by our clients” Clinton added.
“I am honored to join American Directions Research Group as its next CEO,” says Mr. Kelly. “ADRG is a respected brand with an exceptional commitment to innovation and quality service delivery, and I look forward to building on this foundation to guide the company into its next era of evolution and business success. "
Most recently, Mr. Kelly served as the U.S. Chief Operating Officer for global healthcare research firm APLUSA. Prior to that, Kelly held leadership roles with research firms RG+A, Healthcare Research and Analytics as well as Buzzback and Macro International.
Serving clients for 36 years, American Directions Research Group has conducted telephone, online, mail and in-person surveys for a wide variety of businesses, Federal government agencies and other organizations seeking critical information needed to make decisions, grow or retain customers or accomplish their mission. All operations are completely and exclusively based in the United States.